BRAND ASSETS

AN INTRODUCTION

At Rodolph Brothers, our whole business is built around doing what we love, and doing it well. We take pride in building beautiful, enduring landscapes in new yards and updating the older landscapes with water and fire features.

We enjoy caring for trees by fertilizing, diagnosing, treating and artistically trimming the full spectrum of Wyoming's trees. We work hard at maintaining our clients’ properties by diligently cleaning, weeding, fertilizing, pruning, and mowing.

Rodolph Brothers exists not just as a company full of people who care about these things, but also as a company that is defined by integrity, honesty, and hard work.

These guidelines describe the visual and verbal elements that represent Rodolph Brothers' brand identity. This includes our name, logo and other elements such as colors, and type.

LOGO USAGE


DOWNLOAD LOGOS here in .eps, .jpg, and .png file download is .zip file

Our Logo is the key building block of our identity, the primary visual element that identifies us. The signature is a combination of the icon piece and our company name – they have a fixed relationship that should never be changed in any way.

We have two different orientations that work for our logo in branding our business.

Please do use reverse logos for a darker background and give plenty of space around the logo.

Please don’t alter the logo in any way.

Rodolph Brothers Logo
Rodolph Brothers Logo

BRAND TYPOGRAPHY



QuickType

DOWNLOAD FONT here



Nexa

DOWNLOAD FONT here

Typography plays an important role in communicating an overall tone and quality. Careful use of typography reinforces our personality and ensures clarity and harmony in all Design. We have selected QuickType and Playfair Display, which helps inject energy and professionalism into Rodolph Brothers' communications, as the primary corporate typefaces.

Quicktype Typefaces Playfair Display Typefaces

COLORS


Rodolph Brothers has TWO official colors: PAUA & FERN GREEN. These colors have become a recognizable identifier for the company.

Use them as the dominant color palette for all internal and external visual presentations of the company.

Paua
WEB: #1E194B
CMYK: 60 | 67 | 0 | 71
RGB: 30 | 25 | 75

Fern Green
WEB: #509542
CMYK: 46 | 0 | 56 | 42
RGB: 80 | 149 | 66

GUIDELINES CREATED BY
The Bark Firm
CONTACT Neil Benton
www.thebarkfirm.com